Our story

Why We Started

Capybara Lulu is an original character IP from China, loved for a gentle world that makes everyday life feel warmer, lighter, and happier. We started as fans, and this real studio grew from our wish to share that joy with more people around the world.

A sunlit CapyLulumi studio room filled with Lulu and Lumi artwork and merchandise
Inside our real CapyLulumi studio — photographed by us.

What our studio is here to do

Create as fans

Make joyful fan stories and creative content inspired by the warmth Lulu brings us.

Share Lulu worldwide

Introduce Lulu's warmth—and carefully reviewed merchandise from authorized sellers in China—to more fans around the world.

Respect the original

Celebrate Lulu while respecting the creators, rights holders, and authorization behind the original IP.

The warmth that found us

Lulu's gentle humor, expressive little face, and unhurried spirit have a way of making difficult days softer. What began as our own love for a character from China became a wish to share that same warmth and happiness with people everywhere.

Lulu plush toys displayed in lit cabinets beneath framed winter and wedding scenes

A real room built by fans

The photographs on this page were taken in our own studio—the room where we collect, plan, and make Lulu-inspired stories. Our independent shop grew from the same care: helping international fans discover thoughtfully selected merchandise from authorized sellers in China while respecting the original creators and rights holders.

A colorful CapyLulumi studio corner with large plush figures, framed art, and collectibles

Come share Lulu's joy

Follow our studio stories or discover the Lulu pieces we are excited to introduce to fans around the world.

Explore Lulu merchandise